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Shaune Lim, CEO of Assured Asset Management Singapore, Shares Insight on How AI Enhances Customer Experience in Financial Services at the Asia Risk Congress 2024

Shaune Lim, CEO of Assured Asset Management Singapore, recently moderated a session on “Creating a Customized Customer Experience Powered by AI” at the Asia Risk Congress 2024. Joining him on the panel was Celine Le Cotonnec, Chief Data Innovation Officer at the Bank of Singapore. As an experienced investment expert, Shaune shared his insight that financial institutions successfully integrating AI will be well-positioned to offer personalized, seamless services to their clients.

The Asia Risk Congress, held on September 25-26 in Singapore, brings together influential bankers, risk professionals, analysts, fund managers, and legislators in the Asia-Pacific (APAC) banking and finance sector for networking and sharing insights.

During their discussion, Shaune and Celine emphasized the importance of developing innovative AI-powered tools tailored to meet specific client needs. They highlighted that financial institutions must stay ahead of the curve by continuously investing in and developing new technologies to enhance customer experiences.

Shaune stressed that as financial institutions continue to embrace AI, it is crucial for them to remain at the forefront of technological advancements. This ongoing commitment to innovation will enable them to provide superior, personalized services in an increasingly competitive market.

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